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  • Writer's picturePeter Rogers

Sustainability is a winner for The Woolly Shepherd - Hear how and why from MD Tim Simmons

Sustainable Acoustics congratulate The Woolly Shepherd on winning the Institute of Acoustics' inaugural sustainability focused award, and now are able to offer an insight as to why sheep's wool may be the alternative to many high embodied energy acoustic absorbers.



The Woolly Shepherd won The Sustainable Design Award for creating a product which offers an acoustic solution in buildings, with sustainability at its core. The awards ceremony was held in Milton Keynes at the Annual Institute of Acoustics Annual Conference 13th - 14th May 2019.



The Woolly Shepherd, who are located in Somerset, make a number of natural acoustic products based on the use of British wool, sourced from local farmers and processed through their low impact supply chain. Their products are currently used to improve the acoustics in existing problematic spaces like village halls, classrooms and sports halls - to improve speech intelligibility, enhance well-being and reduce stress. Their ambitions are to expand into newbuild to get this natural solution out to benefit a wider audience.

The company has the fundamental ethos of fair trade, sustainability and contributing to quality of life and they also believe it is vitally important to contribute to the rural economy. This means providing fair trade for UK farmers and paying a fair price for local people in areas where local rural work helps support sustainable rural communities.


Tim Simmons, MD The Woolly Shepherd, receiving award from Barry Gibbs, President of the Institute of Acoustics, 13-14 May 2019

Tim Simmons, MD said, “We are extremely proud to be the first ever recipients of the Institute of Acoustics Sustainable Design Award, and already it is creating interest in our product, which is great.”


Peter Rogers said, “We love the products made by The Woolly Shepherd which are highly effective, natural and sustainable sound absorbers for use to improve room acoustics. We are also hugely impressed by the level of effort the company has made in embracing sustainability at every point across the business. Well done to everyone at The Woolly Shepherd.”




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